Hsiao Lu Publishing Company was established in1986 and just celebrated its 21th anniversary. Under the concept of “promoting talent through reading, and achieving wisdom through history,” the company initially published a series of historical books and books devoted to children’s literature from the whole world. It has gradually extended to the publication of books of high quality in general. Tien Wei / Hsiao Lu has a solid reputation among its readership, including parents, teachers and children. In recent years, the company has sponsored a wide range of reading activities, such as reading clubs, speeches, and study groups, to promote the concept of “interaction between society and good books” and put it into practice.