Lifetree Culture Promotion Center  - A private non-enterprise unit founded by Mr. Zhang Mingzhou in 2021. It aims to provide services for children's education and promote the all-round development of children by promoting high-quality reading, and to promote international understanding through high-quality children's books, and cultivate the awareness of the community with a shared future for mankind among children of all countries from an early age.

Its main businesses include: agency of copyright business of excellent children's book writers / illustrators at home and abroad; full participation in children's book planning, editing, publicity and promotion; planning and organizing various children's book promotion and children / parent-child practical activities; responsible for the management and maintenance of the brand of cooperative partners, event PR and new media operations; self-developed children and parent-child research products, providing professional customization services. In 2023, the "Dream Builder" for rural children's reading was launched, and famous writers such as Cao Wenxuan, Shen Shixi, and Qin Wenjun have been invited to communicate face-to-face with rural children.